The subject of the sale is an established company specialized in creating professional 3D visualizations of furniture and decorations for global brands. It specializes in creating highly realistic visualizations of products in various contexts and environments, often according to individually specified client requirements. The company has been operating on the market for almost 8 years, has a stable team of employees and an extensive clientele in Europe, the USA and Asia. The main product is realistic 3D visualizations, which account for approximately 70% of turnover, mainly for manufacturers of furniture, decorations and technical products. In addition, the company provides other services such as the production of 3D animations, pack shots, configurators and virtual showrooms.
The company has a very strong reputation and its visualizations have been published in international professional magazines. Client acquisition is mainly carried out through active search (cold calling and cold emailing) based on its own database. The company does not invest in paid marketing, SEO or PR, but some customers also come based on recommendations and organic search. The portfolio consists mainly of individual orders, while the company also has five long-term contractual clients with regular orders.
In 2024, the company generated sales of 1.1 million EUR and achieved EBITDA of almost 500 thousand EUR. The owner expects to maintain a stable level of sales and profitability in the coming years.
Possibilities for further growth include expanding the scope of activities to the segment of architects and interior studios, implementing marketing tools, expanding the team and using existing capacities for new types of clientele. It may also be meaningful to link the company with the development or architectural activities of the new owner.
The company uses its own team and a network of external collaborators and has effectively set up processes. The company’s excellent results are possible thanks to a highly effective team, whose motivation is supported by clear performance metrics and a reward system through bonuses and commissions. This approach allows the company to achieve attractive volumes of work without the need to overload employees. The team was built by the owner with a focus on quality, independence and teamwork. Currently, the company is fully operationally independent from the owner, with a delegated team covering daily operations, including a senior salesperson, project managers and designers.
The reason for the sale is the current owner’s intention to engage in development activities abroad. The ideal buyer could be an architectural studio, marketing agency, larger graphic studio, developer or larger furniture manufacturer with a need for its own visualization team. However, the opportunity is also suitable for a financial investor, as the company can be managed practically from anywhere.
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Note: EBITDA was calculated as the operating result for the accounting period before tax, adjusted for sales of DHM, adjusted for interest expense and adjusted for depreciation. Other information
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