The subject of the sale is a modern fitness centre located in a district town in the Vysočina Region (Czech Republic). The centre offers a fully equipped space of 1,200 m² with several themed zones covering the full spectrum of training activities – from cardio and strength training, through functional and crossfit zones, to a group studio for classes with trainers. Additional services include a solarium, in-house café and children’s corner, making the facility a comprehensive destination for various customer groups.
The facility has been operating for just over one year and is currently in a stabilised full-operation phase. The investment in the construction and equipment of the centre reached approximately CZK 20 million – including modern fitness machines across all training zones, professional ventilation, specialised sports flooring, lighting and sound equipment for the group studio, equipment for the solarium, café and children’s corner, and other facilities required for top-quality operation.
The centre is built on a strong brand with strong local recognition, its own reservation system, a mobile application for clients and active communication on social media. The membership model is based on monthly memberships for adults, students and seniors with prices starting at approximately CZK 800/month, complemented by one-off entries, classes with trainers and other value-added services (InBody diagnostics, nutritional advice). Typical customers are individuals from the town and the wider catchment region, with acquisition of new clients taking place primarily online and through recommendations from existing members.
The team consists of 6 employees in reception and customer-service roles, with classes and training sessions delivered by external trainers. The current owner serves as a manager in a remote, telephone-based role without a salary – after the sale, the company can be fully run by the existing team and the new owner without the need for the original owner’s presence.
For the first year of operation, revenues reached CZK 11 million with EBITDA of approximately CZK 5 million, corresponding to an EBITDA margin of over 45 %. The company carries no bank debt and accounting profitability corresponds to real profitability. The facility is leased (1,200 m² for CZK 96 thousand per month) – the lease is transferable to a new owner.
The transaction is structured as an asset deal – the sale of the centre’s assets rather than a share in the company. This specifically covers tangible assets (fitness equipment, technologies, interior), intangible assets (brand, website, social media, client base, reservation system) and the takeover of the lease agreement.
The reason for sale is the owner’s expansion into another town, where they plan to build two new fitness centres in a market with high potential for population growth. The centre is therefore suitable for investors interested in stable cash flow in the fitness segment, or for fitness centre chains seeking to expand their portfolio with a location in the Vysočina Region.
| Indicator | 2025 |
|---|---|
| Revenue | 11,0 mil. Kč |
| EBITDA | 5,0 mil. Kč |
| EBITDA margin | 45.5 % |
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Note: The company’s normalised EBITDA was calculated as the real profit before depreciation and interest expenses that the company is able to generate. Normalised EBITDA was adjusted for one-off, non-standard and non-core expenses. Other information
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